View more presentations from Richie Escovedo.
Additional Links and Resources
http://www.stateofthemedia.org/2009/index.htm
http://www.journalism.org/analysis_report/how_news_happens
http://nextcommunications.blogspot.com/2009/08/school-districts-sell-trust.html
http://mashable.com/2010/02/11/social-objects/
http://blogs.forrester.com/marketing/2009/12/defining-earned-owned-and-paid-media.html
http://www.conversationagent.com/2010/02/trust-in-media-down-good-news-for-experts.html
http://www.pr-squared.com/index.php/2010/02/trail-of-breadcrumbs
http://www.pr-squared.com/2008/04/social_media_release_template.html
http://www.conversationagent.com/2009/08/creating-the-desire-for-news.html
http://wiki.kenburbary.com/social-meda-monitoring-wiki
http://www.slideshare.net/bnixon/public-relations-during-times-of-crisis-presentation
http://nextcommunications.blogspot.com/2009/10/facebook-fan-page-rules-for-school.html
http://prsarahevans.com/2010/01/how-to-set-up-a-free-online-monitoring-system/
http://www.briansolis.com/2008/11/reinventing-crisis-communications-for/
http://delicious.com/rescovedo/online-pressrooms
Monitoring (Listening):
Perspctv http://www.perspctv.com/
IceRocket http://www.icerocket.com/
Twitter Search http://search.twitter.com/
Google Alerts http://www.google.com/alerts
Backtype http://www.backtype.com/connect
Much more (free and paid) http://wiki.kenburbary.com/social-meda-monitoring-wiki
If you attended this TSPRA session, I would love to know what you think. The comments are yours.
